Home 2023 Forums The DJ Booth Need Help in direction Lost Pro DJ of 7 years +

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  • #2150461
    Glorina Julian
    Participant

    Hey man, hopefully Phil and some of the other more experienced cats like Terry 42 and DJ Vintage chime in.

    Thought I’d just reply to say hang in there and use every experience, whether good or bad, as a way of sharpening your game, streamlining your shit, etc. Things happen for a reason. This will sound cliche but it’s true.

    What doesn’t kill you makes you stronger.

    I’m in a somewhat similar but opposite situation in that I’m a fairly new DJ but have been playing for over a decade in live bands. I went through something similar to your experience in that I put my heart and soul into every band/project I played in and when it didn’t take off (at least financially to support us) I also doubted myself, my passion, my purpose. But it also was a good experience because it showed me that while I was strong in certain areas (playing guitar, writing, producing female vocals), I was weak in others (marketing, networking, making songs easily mixable for DJs to remix, knowing your target audience/experience for them)

    It’s a beautiful thing to express yourself and do something for art, but for business, you’ve got to be on point and have every avenue handled. Just from the short time I’ve been on this forum, I’ve learned that one has to balance being a commodity and being an artist. So from that perspective, did you really know your “market value” when things didn’t work out with the old owner? Was there a way things could’ve been worked out so that it was a win/win situation? There’s a really good book called 7 Habits of Highly Effective People by Stephen Covey where he advocates “seek first to understand, then to be understood” Maybe if you had tried to FIRST see things from the old owner’s perspective, he would’ve been willing to see things from your perspective and you both could’ve come to a resolution.

    As for the new gig, maybe you should’ve gone the very first week you had on that Friday night to check out the vibe, NOT just the Thursday before. You know clubs can vary wildly from night to night so that’s part of your game that could’ve been handled better. I hope this isn’t coming across critical because I’ve fucked up way more times. One example is my old band brought all this gear (guitars, keyboards, effects pedals) only to have majority of it cut off due to electrical problems DURING THE SHOW, to which we had to end the night playing an acoustic set. But I could’ve gone earlier or even the previous day to scope out the logistics.

    It’s kinda like dating. I’m recently out of a long term relationship and the very first date I went out on, I was able to bring my girl back to my place. But guess what? I don’t have a bed and didn’t have snacks/alcohol at home so instead of closing the deal, we ended up sitting on my floor, going out to Jack in the box, and me throwing up. Kinda diff topic but still related. You gotta handle the logistics of whatever you do in life, however small the detail because it’s those details that will help you succeed. That’s why you see me asking a million questions on these threads because I’m fortunate to have found very talented, cool, experienced DJs who’ll tell me their fuckups so I don’t have to make them.

    To end on a positive note, I’m almost a decade older than you and I feel the youngest I have in years, even when I was your age, because I stay inspired and push myself to learn new things. (I also hook up with hotter girls than when I was younger but that’s a different story) You said you wanted to produce more, there are some great courses here on Digital DJ tips but even online. Dubspot and Future Music has a bunch of good free ones on Youtube. Also, something I’ve enjoyed doing is researching my fave DJs/artists to see what/how they produce and mix so these are all things that can keep you fresh and on top of your game.

    I’m in California but if you need someone to help with online stuff for free provided that you hook me up with some crumbs when you do get paid, lemme know as I’m always looking to learn and your post just gave me additional insight into how the club game works. If it means anything, I’m going through the same thing right now just for a small time lounge in some suburbia neighborhood. I asked to DJ on their off nights and he asked me how many people could I bring, haha. So I offered a night for free and if he was happy, then we’d talk money. What’s funny is that during the 10 minutes I was speaking to him, this girl asked him to change the music to something more upbeat as they just came from another venue.

    Good luck man! Stay strong and hang in there.

    #2150911
    Terry_42
    Keymaster

    Well it happened to all of us.
    Having followers is not having fans, that is the first lesson.
    Back when I started out I had a residency in a club prime time Friday and Saturday. Back then there was no Facebook, it was all Email-Newsletters or Text Messaging and Flyers.
    I actually had like 500 people on my Newsletter, so unlike Facebook or Twitter these are people that actually at one time had to be at my gig and sign that paper to get the newsletter, or signup at the webpage of the club.
    Now cool thing: The location I DJed at could hold max. 400 people and most of my nights it was 350-400, so packed.
    Having that success I got offered a residency at the biggest club in town, which was up to 1k people main floor.
    Money was good so I went for it…..

    That was it basically. From my newletter group like 100 people showed and the crowd in this big club had no idea what I was playing… so after 2 months of only mediocre floor filling I got axed.

    So the lessons you learn from this:
    The percentage of people who really are fans and “love you” is really low compared to the followers or occasional fanboy.
    If you change venue it is not about size and/or money. You have to really take care that “your act” is good for the venue and that they actually can also promote that.
    When you change venue you have to make sure you but extremely hard work to get all that medium level followers to actually leave their “known environment” and follow you to your new venue.
    You have to create a better bond to followers through merchandising (that was the time I made – “Crew Shirts” for my followers where each shirt would get its own custom quote from a song). Those people would show up in their custom shirts and people just came for the chance to get “into the circle” and get their own shirt.
    I even started to make event shirts for special occasions. Of course limited edition and the first 50 people to show up would get it free, the next 50 for my making price, then next 50 20% plus etc.

    The key here is:
    Venues have to fit you.
    You have to create a closer bond than simple followers on some social thing.

    #2152371
    DJ Vintage
    Moderator

    One thing that caught my eye when you talked about your ambition, was the stadium-filler bit. For this to happen, you will have to be a producer, not a generic open format DJ. That last style, especially if you are good on the mic as well, makes you prime material for wedding/corporate event gigs. No worries about the crowd, they’re their already and good pay. 1000 bucks a night is not unusual (this will include some gear – you can rent). A few of those a month will have you taking care of the bills with lots of time leftover to become an active producer or ghost producer.

    #2195851
    Johnny Seriuss
    Participant

    Hey Guys its been 2 months since this incident has happened and thank you. I have a more positive insight now I was featured on the DJcity Friday Fix, I just got side tracked for a bit because going through a 6 year break up and just a lot of stuff so staying positive just difficult ha but just googled my name and got re-inspired that other DJ are using my edits, remixes etc on their mixes and podcast 🙂

    To be quite honest I would love to have more time to produce or finally produce an original track but its so time extensive and doesn’t pay the bills haha.

    At DJ Vintage hmmmm I would love to get those $1000 wedding/corporate gigs I already got the gear to do mobile I do here and there but everyone here is so cheap! Only paying 200 to 300 :/ oh well… Any referrals will help 🙂

    Thank you terry and Dj vintage you guys got instagrams and facebooks?? would love to exchange information and thank you at GU Fukit =)

    P.S. Any good tutorials on creating twerk or Trap on ableton??? would like to know where I can get sounds, loops and sound-packs

    thanks guys

    #2196031
    DJ Vintage
    Moderator

    I think I have Facebook somewhere in the attic or so 🙂

    Might have to dust it off and bring it back to life.

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